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| Countries covered: Global Patch Management Vendors to Experience Steady Growth Patch management has translated well into a highly successful product, long been recognized as a mandatory, recurring information technology (IT) task. The market vendors are stressed by the technology consolidation trend and the prevailing global economic slowdown. This market is at a critical juncture, as the decisions taken now will result in either a steady growth or a market shakeout. “The patch management market has shown robust growth despite the economic meltdown; in 2008, the growth rate had reduced but remained positive” notes the analyst of this research. “As a basic, essential security function, patch management will remain a core requirement for IT vendors’ portfolios.” Patch management products are proactive security products that aid customers to achieve compliance and avoid any embarrassing and costly security breaches. The demand for this functionality is likely to continue in the near future. In spite of the strong demand for patch management products, the market will be impacted most by the consolidation trend evident in technology markets. Vendors with related technologies are integrating patch management functionality. When this functionality is not priced separately, revenues are categorized under a separate market. “Customers are drawn to patch management products that are also capable of configuration management or vulnerability management,” explains the analyst of this research. “As these products become more tightly integrated, revenues from these products are diverted away from the patch management market.” As a producer market, the patch management market has a healthy long-term future. Strong distribution channel relationships will prove to be the key to maintaining a healthy revenue stream. “Channel sales will eventually be the primary source of sales in this market,” concludes the analyst. “Vendors should immediately work on developing a strong distribution network in order to stay competitive.” |
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