World Markets for Microcontrollers in Automotives

Frost & Sullivan
June 30, 2007
53 Pages - SKU: MC1521336
License type:
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Research Overview

This Frost & Sullivan research service titled World Markets for Microcontrollers in Automotives analyzes the drivers, restraints, and challenges faced by the industry. The study provides forecasts for markets in North America, Europe, Asia Pacific, and Japan. In this research, Frost & Sullivan's expert analysts thoroughly examine the microcontroller markets (4-bit, 8-bit, 16-bit, 32-bit, 64-bit) and also cover the main end-user segments such as body & chassis, central command, telematics, power train, engine control, safety & security, and driver information.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

By Application:
  • Body and chassis
  • Central command
  • Power train
  • Safety and security
By Geographic Region:
  • North America
  • Europe
  • Asia Pacific
  • Japan
By Product Type:
  • 4-bit
  • 8-bit
  • 16-bit
  • 32-bit
  • 64-bit
Technologies

The following technologies are covered in this research:
  • Application specific integrated circuit (ASIC)
  • Application specific standard part (ASSP)
  • Field programmable gate array (FPGA)
Market Overview

Increasing Proliferation of Electronic Content in Automobiles Coupled With Government Pollution and Safety Norms Boosts Microcontroller Revenues

The introduction of multiplexing in automotives has increased the requirement for additional processing power as well as intelligence. Traditionally, sharing of data collected by sensors and radars was difficult due to the lack of network bandwidth. With the developments in vehicle networking, data collected from a single source can be increasingly shared. Hence, more processing power is required, triggering the sales of high performance microcontrollers.

Further, there are a number of safety features in new automobiles now that include additional radars, ultra sonic sensors, cameras, and automatic parking assistance. These are accompanied by a series of microcontrollers for data processing. Oil crisis and pollution control have forced the power train applications to include stringent methods for controlling emissions and fuel combustion. As microcontrollers are extensively used for to process information in all the above applications, environmental and government regulations are set to spur microcontroller growth. "Due to government regulations and early technological acceptance the European region is likely to generate more revenues than any other region," notes the analyst of this research service. "Simultaneously it can be seen that Asia Pacific, the fastest growing segment in the world, is expected to compensate for the losses of the American markets."

Standardization of Automotive Technologies Can Help Expand Participants’ Market Share

There are numerous standards and technologies that semiconductor manufacturers are concentrating on to popularize their technologies. "Though various technologies and protocols have their own advantages, the market becomes too fragmented and economies of scale are difficult to attain when automotive manufacturers implement these standards," notes the analyst. "Hence, it is necessary to concentrate on few technologies, which should be widely accepted by the automotive manufacturers, as it is likely to prove more advantageous for marketing and business."

Automotive manufacturers can also beef up their revenues by cooperating with semiconductor manufacturers to clearly identify their difficulties. This also helps to reduce the gap between the expected solution and the actual solution provided. By improving cooperation, the lead-time to adopt any new technology can be drastically reduced because of the higher level of confidence of the automotive and semiconductor manufacturers.


 

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