U.S. Markets for Hemostats - Tissue Sealants-Tissue Adhesives and Adhesion Prevention Products

Frost & Sullivan
December 15, 2004
SKU: MC1077665
License type:
Countries covered: United States

U.S. Markets for Hemostats - Tissue Sealants-Tissue Adhesives and Adhesion Prevention Products

 
Low Awareness Levels Hamper Tissue Sealant Adoption

Although technical innovations are evolving rapidly in this segment, the adoption of tissue sealants has been at a disparately slower rate. Majorities of end users - physicians and surgeons - are uninformed and unsure of the usage and applications of these products. Unless armed with complete understanding of the products’ weaknesses and advantages, reluctance from a majority of conservative physicians will retard future implementation. Some physicians have been using tissue sealants for off label purposes without the authorization of the Food and Drug Administration (FDA). Approval by the FDA is expected to further boost usage of these products.

This analysis of the U.S. markets for hemostats tissue sealants-tissue adhesives and adhesion prevention products provides an in-depth overview of different segments. These include topical hemostats (collagen based topical hemostats and oxidized regenerated cellulose-based topical hemostat), gelatin-based topical hemostat (thrombin-based topical hemostat and combination topical hemostat tissue sealants), fibrin sealants, protein-based sealants, cyanoacrylate-based tissue adhesives, and adhesion prevention products. The study also offers information on market forecasts, drivers, industry challenges, and strategic recommendations to aid participants capitalize effectively on opportunities for growth.

Market Awareness Campaigns Target Physicians and Vital Decision Makers

Industry participants are targeting physicians and nurses with marketing campaigns with the intent of boosting awareness and sales. As physicians are key decision makers in a hospital purchasing chain, it is imperative to demonstrate product efficacy and cost-effectiveness to them. Manufacturers must also educate and convince materials managers who are as critical as physicians in purchasing decision-making.

"Strategies should be formulated to inform significant decision makers and physicians of the advantages and drawbacks of the product or technology," observes the analyst of this research. "This could be done through continued medical education (CME) programs, product demonstrations, distribution of educational material, small product discussion meetings, and case studies."

Growth in Market Aided by Support from Insurance

Due to financial ramifications involved in the success of surgical procedures, manufacturers are supported by insurance companies in promoting tissue sealants. As a result the market is witnessing expanding revenues fuelled by the introduction of medical innovations. These innovations are carefully planned, user-friendly, and are consumer-driven concepts aiding end-user deployment.

"With population and number of surgeries increasing, the market is poised for growth with tremendous opportunities and vast unexploited potential as demand is expected to rise," observes the analyst. "This space is set to unfold significant prospects for companies having the right product mix and well thought-out long-term strategies."



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