The increasing penetration of broadband and explosion of connected devices combined with the increasing consumer appetite for content anytime, anywhere, and on any device, compounded by the rising numbers of cord cutters, cord shavers, and cord nevers is driving aggressive investment in over-the-top (OTT) and TV everywhere (TVE) strategies across the world. Online video platforms (OVPs) have been a huge beneficiary of this trend. This study provides an outlook of the global OVP market. It offers a detailed examination of market drivers and restraints, technology trends, competitive landscape, and regional nuances. The base year is 2015 and the forecast period is 2016 to 2021. The study concludes with market predictions and recommendations.
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Electronic Access - Global site License Fulfilled By Publisher