European Market for Nutritional Solutions in Women's Health

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Introduction

The ingredients that are linked to bone health are calcium and vitamin D.

The number of osteoporosis cases is expected to increase from approximately xxx,xxx to a million over the next 50 years, according to the International Osteoporosis Foundation.

Of the estimated nine million osteoporotic fractures that occurred worldwide in 2000, the greatest number of osteoporotic fractures occurred in Europe, which was xx.x per cent of the total.

A large decline in bone mass occurs in older adults, increasing the risk of osteoporosis. For women, this occurs around the time of menopause. Thus, a large number of bone health products are targeted towards women at menopausal age.

In terms of functional foods, bone and joint health products are mostly confined to dairy products and beverages fortified with calcium and vitamin D.