US demand to $9.2 billion in 2019
US demand for pressure sensitive tapes is projected to reach $9.2 billion in 2019. Growth will remain healthy but will decelerate slightly from the pace of the 2009-2014 period, in which value gains came from a low base in 2009 due to the 2007-2009 recession. While production activity growth is expected to retreat to more moderate levels, construction activity will continue its recovery from a post-recession trough. In addition, prospects for tapes will be helped by widening applications in industrial assembly and bonding due to inherent advantages over traditional fasteners.
Plastic film, paper to remain largest backing materials
In terms of backing materials, plastic film and paper are the leading materials and together accounted for almost 80 percent of PSA tape value demand in 2014. The remainder of demand is made up of such materials as cloth, foil, foam, nonwovens, rubber, and glass cloth. Through 2019, advances for paper tapes will outpace the overall average, the result of strong growth for masking tapes based on a rebounding construction market.
Plastic film-backed tapes will post more moderate increases due to a deceleration in raw material price increases, especially in the large polypropylene carton sealing tape segment. However, faster growth is anticipated for specialty tapes that use films such as polyethylene, polyester, polyimide, and fluoropolymers. Gains for these tapes will be driven by increases in manufacturing activity and requirements for tapes suited for demanding industrial bonding uses, precision mounting of components, and for surface protection.
Double-sided tapes to be fastest growing product type
Demand for foam tapes will be supported by a recovery in construction activity and performance advantages such as thermal insulation, sound and vibration deadening, and the ability to conform to irregular surfaces. Nonwoven medical tapes will continue to be favored for their breathability and ability to be converted into specialized shapes. They are also compatible with adhesives that remove easily from skin.
Double-sided tapes will be the fastest growing tape product, with gains promoted by their further displacement of traditional bonding and joining technologies. These include glues and mechanical fasteners, in applications ranging from automotive, aerospace, and appliance assembly to the manufacture of telecommunication and electronic equipment.
Surgeries, orthopedic injuries to aid medical market growth
Growth in the healthcare and medical market will be promoted by the number of orthopedic injuries and steady gains in surgical procedures. In addition, aging demographics and rising life expectancy will spur increased overall healthcare spending. Advances will be moderated somewhat by increased competition from alternative wound closure methods and a trend toward minimally invasive procedures.
In the transportation market, the trend toward thinner and lighter weight materials for improved fuel economy will boost demand for double-sided and adhesive transfer tapes in motor vehicle manufacturing. Foam tapes will be more important as a cost-effective means of noise and vibration reduction in vehicles, while also improving vehicle ambience. Additionally, the increased presence of electronics in automobiles will support greater use of specialty tapes for bundling and insulation of wire harnesses.