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Brands: market research reports

Discover the in-depth information you need to stay a step ahead of the competition on consumer brands, specifically private label brands, food and beverage brands, novel products, healthy foods, and more. Our collection of reports provides insights into product and market trends, sales and marketing opportunities, and future innovations in the US and worldwide.

Brands market research reports and industry analysis

Hispanics and the Grocery Store Experience - US - December 2012 12/1/2012 \| published by: Mintel International Group Ltd. ... for less acculturated Hispanics to choose products, but in a more general sense acknowledges the culture of all Hispanics and fosters a more inclusive store atmosphere. Steps like these will likely help retailers attract more ... \| read more...	$3,995.00
Successes and Failures Case Study: Pepsi Max and Doritos Fire and Ice Campaign 8/17/2012 \| published by: Datamonitor ... study looks at how Pepsi Max and Doritos successfully teamed for a Fire and Ice promotional campaign to drive joint purchases of the tortilla chips and cola brands. Scope Access comprehensive analysis of global successes ... \| read more...	$400.00
Private Label Manufacturing in the Food and Beverage Industry - 2011–2012 : Survey Intelligence 6/23/2012 \| published by: Canadean Ltd ... manufacturing in 2012. Summary This report is the result of an extensive survey drawn from Canadean’s exclusive panel of leading food and beverage industry executives. It provides a comprehensive analysis on how executives in the ... \| read more...	$1,250.00
Future Growth in Private Label Manufacturing in the Food and Beverage Industry - 2011–2012 : Survey Brief 6/21/2012 \| published by: Canadean Ltd ... drawn from Canadean’s exclusive panel of leading food and beverage industry executives. It provides insight into the key growth regions wherein demand of private label products is expected to register increased or decreased investments, the ... \| read more...	$700.00
Private Label Manufacturing in the Food and Beverage Industry - 2011–2012 : Survey Brief 6/21/2012 \| published by: Canadean Ltd ... survey drawn from Canadean’s exclusive panel of leading food and beverage industry executives. It provides a comprehensive account of how executives in the food and beverage industry perceive private label products and what are the ... \| read more...	$700.00
South Africa Brand Report: Consumers of Top 10 Fast Food Brands 5/23/2012 \| published by: Analytix Business Intelligence ... (2007-2011); Amount spent at last Fast Food outlet visited (2007-2011); Geo-demographics trends among Fast Food consumers (2007-2011); Detailed geo-demographic profile and brand penetration analysis; Cellphone and Internet usage; Lifestyle and media consumption (2011). The consumer ... \| read more...	$1,450.00
Price Promotions and Loyalty Schemes - Ireland - April 2012 4/1/2012 \| published by: Mintel International Group Ltd. ... US and NATO forces from Afghanistan in circa 2014/15. The withdrawal of these forces, which is expected to commence from 2014, could have serious security implications for all five of these nations. All five nations ... \| read more...	$1,090.00
Market Opportunities and Business Strategies in Private Label Branding in Brazil 3/23/2012 \| published by: BRICdata ... attractiveness covering key macroeconomic trends plus benchmarking with other key global and Latin American private label markets Detailed analysis of the key drivers for private label in Brazil Detailed analysis of the challenges affecting the ... \| read more...	$1,950.00
Market Opportunities and Business Strategies in Private Label Branding in India 3/23/2012 \| published by: BRICdata ... attractiveness covering key macroeconomic trends plus benchmarking with other key global and Asian private label markets Detailed analysis of the key drivers for private label in India Detailed analysis of the challenges affecting the private ... \| read more...	$1,950.00
TrendSights: Trust and Transparency 2/22/2012 \| published by: Datamonitor ... and assist brand management. But it demands that products and processes stand up to scrutiny Features and benefits Pinpoint over 50 marketing and innovation 'platforms' that can be employed to optimally build brand trust. See ... \| read more...	$3,450.00
Trust & Transparency: Consumer & Innovation Trends 2/22/2012 \| published by: Datamonitor ... Introduction Brands, which are generally distrusted, must better define, explain or quantify how they make a difference across a range of criteria. This requires more transparency. Optimal transparency can help in restoring consumer confidence and ... \| read more...	$3,450.00
TrendSights: Tomorrow's Consumer Brand Landscape 1/24/2012 \| published by: Datamonitor ... mega-trends and 40-sub-trends shaping the future consumer and innovation landscape. Trend-based insights enable companies to be better ‘in tune’ with target consumers. Scope Identify the key mega-trends, trends, and sub-trends that are shaping the future ... \| read more...	$3,450.00
Focus on Malaysia 1/13/2012 \| published by: Emerald Group Publishing Limited ... origin on consumer consumption levels, the impact of religious sensitivity on brand trust the future of a low cost carrier airline in Indonesia, Repositioning Strategy in the Bario Ecotourism Industry, and property values and safety ... \| read more...	$199.00
Private Label In Poland 2011 - Market analysis and development forecasts for 2011-2013 11/1/2011 \| published by: PMR ... and provides forecasts. As the private label market in Poland is developing rapidly, the range of private label products on offer in various product categories is continually growing and more new players are coming into ... \| read more...	$2,380.00
Mars Case Study: Missed opportunities in evolving consumer trends 8/12/2011 \| published by: Datamonitor ... cited as one of the reasons the brand did not see an increase in sales. However, long-term traits related to evolving trends in the confectionery market have also been cited as a reason. Features and ... \| read more...	$395.00
Lunchables Case Study: Realigning a brand with the confluence of children's health and convenience needs 7/11/2011 \| published by: Datamonitor ... responded to US parent's intensifying heath concerns with the creation of a ‘better for you’ line of pre-packaged lunchboxes. Features and benefits Achieve sales growth of convenience-focused food and beverage products by learning how health-aligned ... \| read more...	$400.00
Gaining Share through Scale and Brand Equity in Baby Food 7/7/2011 \| published by: Euromonitor International ... attractive acquisition targets for expanding food manufacturers, and in the future the remaining such divisions are expected to be ideal targets. Organic growth via portfolio development is focused on science-driven product innovations. Euromonitor International's Gaining ... \| read more...	$2,000.00
Food Shopper Insights: Grocery Shopping Trends in the U.S. 7/1/2011 \| published by: Packaged Facts ... to shop and how they make up their minds about what to buy. A first-of-its-kind Packaged Facts report, Food Shopper Insights delves into the minds of grocery shoppers with primary research based upon proprietary data ... \| read more...	$4,050.00
Restaurant to Retail - US 6/1/2011 \| published by: Mintel International Group Ltd. ... These products don’t compete with meals out; rather, retail products represent a separate buying decision and “new occasions” that bring consumers closer to the brand and keep the brand top-of-mind. Essentially, consumers are smart and ... \| read more...	$3,995.00
Supermarket Own Label Products; The Shoppers Perspective 5/9/2011 \| published by: Evolution Insights Ltd. ... The strength of supermarket brands continues to grow notably, with retailers placing increasing importance on their own brands to foster store loyalty. 42% of shoppers on average now say they sometimes buy private label instead ... \| read more...	$1,520.00
Attitudes Toward In-store Promotion at FDM Outlets - US 5/1/2011 \| published by: Mintel International Group Ltd. ... 70% of packaged goods categories in 2010, at least 30% of merchandise was sold with some kind of promotional support, up from 60% of categories four years ago. However, average volume lift per merchandising event ... \| read more...	$3,995.00
Lunch Meat - US 5/1/2011 \| published by: Mintel International Group Ltd. ... manufacturers have the opportunity to add to the convenience that their prepackaged options offer by offering products that combine meat with cheese. Kraft Foods has already had some success in this area with its Lunchables ... \| read more...	$3,995.00
The Grocery Shopper & Social Media 4/12/2011 \| published by: Evolution Insights Ltd. ... media in shopping mode - both inside and outside the store. In fact, opportunities now exist through social media to extend shopper marketing beyond the store and influence decision making and purchasing behaviour. With the ... \| read more...	$3,072.00
Salty Snacks: Chips, pretzels, snack nuts and seeds - US 3/1/2011 \| published by: Mintel International Group Ltd. ... pretzels that can be used as a snack or a quick meal substitute. On its website, it encourages visitors to “Get a Naturally Twisted Handheld Meal to Go!” Its stuffed pretzels that are suitable as ... \| read more...	$3,995.00
Private Label Household Care Trends: Post-Downturn Implications & Opportunities 1/31/2011 \| published by: Datamonitor ... economic downturn has reinforced private labels as a credible, yet cheaper alternative to branded goods, driving awareness and trial across demographic groups. Features and benefits Utilize product, consumer and market insight intelligence to better evaluate ... \| read more...	$3,450.00

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