Weight Reduction Services

First Research, Inc.
October 27, 2014
10 Pages - SKU: FRRS5362730
Countries covered: United States

Weight Reduction Services

Brief Excerpt from Industry Overview Chapter:

Companies in this industry provide nonmedical weight loss services and products that include counseling, food supplements, menu and exercise planning, and body measurement and weight monitoring. Major companies include Weight Watchers, Jenny Craig, NutriSystem, and eDiets.com (all based in the US), as well as Dukan Diet (France) and the Rosemary Conley Diet & Fitness Clubs (UK).

The US weight reduction services industry includes about 2,900 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $3 billion. The industry doesn't include companies that provide medical or surgical weight reduction or companies that operate physical fitness facilities, health resorts, or spas. Fitness centers, health supplement stores, and spas are covered in separate industry profiles.

COMPETITIVE LANDSCAPE

Consumers' excess weight, personal income, and leisure time drive demand. The profitability of individual companies depends on effective marketing, customer acquisition and retention, and efficient operations. Large companies have advantages of scale in marketing, infrastructure, and partnerships. Small companies can compete effectively by offering individualized services or upscale facilities. The US industry is highly concentrated: the 50 largest companies account for about 80 percent of industry revenue.

PRODUCTS, OPERATIONS & TECHNOLOGY

Program fees account for about 60 percent of industry revenue; sales of food and other products account for the rest. Products include DVDs, CDs, food scales, journals and other record-keeping materials, cookbooks, and motivational and self-help guides.

Industry operations consist of providing customers with diet and weight management plans, advice, and...



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