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Wound Treatments in Norway

Euromonitor International
June 9, 2009
40 Pages - SKU: EP2390332

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Norway

Euromonitor International's Wound Treatments in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage: sticking plasters, other wound treatments

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

Get a detailed picture of the wound treatments industry
Identify growth sectors and factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International

June 2009

Executive Summary

OTC Healthcare Market Characterised by Preventative and Simple Remedies

Marketing Plays Critical Role in Selling Products

Fragmentation Characterises Competitive Environment

Pharmacies Develop Loyal and Satisfied Customer Base

Moderate Growth Predicted Over Forecast Period

Key Trends and Developments

Brand Dynamics Become More Important

Pharmacies Have Loyal and Satisfied Customers

Debate Continues Regarding Price Sensitivity of OTC Healthcare Products

Norwegians More Open To Self-medication

Online Shopping on the Horizon

Market Indicators

Table 1 Consumer Expenditure on Health Goods and Medical Services 2003-2008

Table 2 Life Expectancy at Birth 2003-2008

Market Data

Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008

Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008

Table 5 OTC Healthcare Company Shares by Value 2004-2008

Table 6 OTC Healthcare Brand Shares by Value 2005-2008

Table 7 Sales of OTC Healthcare by Distribution Format: % Analysis 2003-2008

Table 8 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2008

Table 9 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013

Table 10 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013

Appendix

OTC Registration and Classification

De-listing Or De-reimbursement

Advertising

Packaging and Labelling

Distribution

Vitamins & Dietary Supplements Registration and Classification

Self-medication and Preventative Medicine

Generics

Switches

Summary 1 OTC Healthcare Switches 2006-2008

Definitions

Summary 2 Research Sources

Axellus As

Strategic Direction

Key Facts

Summary 3 Axellus AS : Key Facts

Summary 4 Axellus AS: Operational Indicators

Company Background

Production

Summary 5 Axellus AS: Production Statistics 2007

Competitive Positioning

Summary 6 Axellus AS: Competitive Position 2008

Brynild Gruppen As

Strategic Direction

Key Facts

Summary 7 Brynild Gruppen AS: Key Facts

Summary 8 Brynild Gruppen AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 9 Brynild Gruppen AS : Competitive Position 2008

Midelfart Sonesson As

Strategic Direction

Key Facts

Summary 10 Midelfart Sonesson AS: Key Facts

Summary 11 Midelfart Sonesson AS: Operational Indicators

Company Background

Competitive Positioning

Summary 12 Midelfart Sonesson AS: Competitive Position 2008

Nycomed Pharma As

Strategic Direction

Key Facts

Summary 13 Nycomed Pharma AS: Key Facts

Summary 14 Nycomed Pharma AS: Operational Indicators

Company Background

Production

Summary 15 Nycomed Pharma AS: Production Statistics 2007

Competitive Positioning

Summary 16 Nycomed Pharma AS: Competitive Position 2008

Weifa As

Strategic Direction

Key Facts

Summary 17 Weifa AS: Key Facts

Summary 18 Weifa AS: Operational Indicators

Company Background

Production

Summary 19 Weifa AS: Production Statistics 2007

Competitive Positioning

Summary 20 Weifa AS: Competitive Position 2008

Sector Data

Table 11 Sales of Wound Treatments by Subsector: Value 2003-2008

Table 12 Sales of Wound Treatments by Subsector: % Value Growth 2003-2008

Table 13 Wound Treatments Company Shares by Value 2004-2008

Table 14 Wound Treatments Brand Shares by Value 2005-2008

Table 15 Forecast Sales of Wound Treatments by Subsector: Value 2008-2013

Table 16 Forecast Sales of Wound Treatments by Subsector: % Value Growth 2008-2013

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Wound Treatments in Norway

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