Vitamins and Dietary Supplements in Turkey

Vitamins and Dietary Supplements in Turkey

Value sales of vitamins and dietary supplements comprised half of total value sales in consumer health in Turkey during 2012. In addition, vitamins and dietary supplements consolidated its importance within the consumer health industry as sales in the majority of OTC consumer health categories remained compromised by the high levels of under-the-counter sales of prescription medicines, while growth in vitamins and dietary supplements during 2012 was nothing short of remarkable. The 25% value...

Euromonitor International's Vitamins and Dietary Supplements in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Vitamins and Dietary Supplements market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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