In 2015, the UK saw another year of strong growth within video games software (digital). In particular, mobile games and console games (digital) witnessed strong double digit growth, in current value terms. Mobile games benefitted from the growing penetration rate of smartphones and tablets and an increasing percentage of the population playing video games on a regular basis. Furthermore, console games downloads became more accessible following the launch of the newest generation of static conso...
Euromonitor International's Video Games in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Video Games market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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