Spreads in Vietnam

Euromonitor International
March 4, 2014
53 Pages - SKU: EP5238373
Countries covered: Vietnam

Spreads in Vietnam

Over the review period, spreads recorded gradual growth in demand mainly thanks to increasingly busy lifestyles, which resulted in a stronger desire for “convenient” food. This trend was also influenced by the increasing Westernisation seen in the country. As a result, despite the poor economy, the category continued to record fairly high growth of an anticipated 9% and 6% in value and volume terms, respectively, in 2013. Furthermore, in spreads, jams and preserves was the most popular...

Euromonitor International's Spreads in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Spreads market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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