Sports and Energy Drinks in Morocco

Sports and energy drinks remained a tiny niche in soft drinks in 2011, accounting for well below half a percentage point in off-trade volume terms and just 1% value share. Low sales are mainly linked to high prices, with sports and energy drinks having a unit price of Dh64 per litre in 2011. To put this into context, carbonates had a unit price at just Dh6 per litre in the same year, with energy drinks thus being priced 10 times higher than carbonates. Consequently, only a small number of...

Euromonitor International's Sports and Energy Drinks in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sports and Energy Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.