Soup in Kenya

Euromonitor International
November 11, 2014
45 Pages - SKU: EP5394724
Countries covered: Kenya

Soup in Kenya

Soup suffers mistrust from consumers. Kenyans are traditionally used to having soup by the roadside and in particular at rehabilitation centres as well as drinking establishments. In other words, soup was always associated with people who were recovering from some long ailment, those recovering from alcoholism, and the elderly, who require careful feeding. In urban centres, soup can be found in slums at soup kitchens. The new market for the packaged product faces health campaigns that...

Euromonitor International's Soup in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Soup market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



More Soups reports by Euromonitor International

Dried Processed Food in Costa Rica by Euromonitor International
Dried Processed Food in Costa RicaOver 2013-2014 there was activity in rice related to anticipation of regulatory changes regarding the established (regulated) pricing for 80/20 ...
Soup in the Netherlands by Euromonitor International
Soup in the NetherlandsWithin soup it is expected that the shift from dry to wet soup will continue. Dry soup products are seen by many ...
Soup in Greece by Euromonitor International
Soup in GreeceSoup in Greece lagged in terms of development and innovation. No new launches took place in 2014, and investment in marketing activities to ...
Soup in Algeria by Euromonitor International
Soup in AlgeriaDemand for packaged soup in Algeria remained limited to the higher-income segments of the population in 2014. The category continued to be characterised ...
See all reports like this >>

More Kenya Soups reports

Canned/Preserved Food in Kenya by Euromonitor International
Canned/Preserved Food in KenyaCanned/preserved food in Kenya continues to be plagued by the inherent mistrust that the majority of Kenyans have for canned/preserved food, with ...
See all reports like this >>

 

SELECT A LICENSE

    Online Download  USD 900  
    Global Site License  USD 2,700  
 
US: 800.298.5699
Int'l: +1.240.747.3093
 

Share this report


    Other tasks

     
     
    Join Alert Me now!
    Receive bi-weekly email alerts on new market research

    Sign up today!