Sanitary Protection in Hungary

Euromonitor International
July 23, 2013
30 Pages - SKU: EP5093218
Countries covered: Hungary

Sanitary Protection in Hungary

As sanitary protection is a very stable category, significant changes were not apparent. Customers need sanitary protection products which sustains demand. Although high quality is very important, customers started to look for cheaper alternatives, especially the private label brands of parapharmacies/drugstores, because these products are perceived to have better price/value ratios. But premium commercial brands still dominate, mainly because they are highly advertised and developed, so...

Euromonitor International's Sanitary Protection in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Intimate Wipes, Sanitary Protection Excluding Intimate Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sanitary Protection market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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