Samsung Corp in Consumer Appliances (World)

Samsung is a geographically diverse player. The majority of its sales take place in major appliances; however, it is also present in small appliances, primarily in vacuum cleaners. Samsung was an early mover in the Indian market and is now reaping the rewards with India generating the largest part of its global volume sales in 2011. Samsung, however, is primarily focused on consumer electronics with consumer appliances making up only a relatively small proportion of its overall global sales.

Euromonitor International’s Samsung Corp in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.