RTD Coffee in Brazil

Euromonitor International
February 25, 2015
31 Pages - SKU: EP5481928
Countries covered: Brazil

RTD Coffee in Brazil

After exponential off-trade volume sales growth of 615% in 2013, which expanded the market size to three million litres, a 5% decrease was recorded in 2014. This was mostly due to natural adjustments in an exciting new category for Brazilians. The strong culture of drinking coffee as a hot drink forms an important part of people’s day-to-day activities.

Euromonitor International's RTD Coffee in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the RTD Coffee market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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