Puig SL is seeking to expand its geographic footprint to reduce its reliance on the flagging Western European market, but also to exploit rising spending power in frontier markets. As it continues to fortify its premium positioning, specifically in the luxury segment, the company is laying the foundations for growth in markets such as Saudi Arabia, where demand for luxury is very strong. Mass fragrances, however, should not be dismissed, especially in Brazil, where considerable rewards remain.
Euromonitor International’s Puig SL in Beauty and Personal Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in Beauty and Personal Care industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Beauty and Personal Care market;
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