Pre-Paid Cards in Taiwan

Euromonitor International
January 29, 2013
33 Pages - SKU: EP4960300
Countries covered: Taiwan

Micropayment function continues to drive pre-paid card in circulation and transaction value growth. EasyCard has played a significant role in increasing the popularity of pre-paid cards in Taiwan. Since April 2010, EasyCard has been used not only for transportation but also for purchasing payments. In addition, the increase in the number of merchants accepting EasyCard micropayment functions is also contributing to growth. Consumers are now able to use EasyCard for purchases in various shops...

Euromonitor International's Pre-Paid Card Transactions in Taiwan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Pre-Paid Card Transactions market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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