In 2016, pre-paid cards remained one of the most significant beneficiaries from Japanese consumers rapidly shift from cash to card payments and saw the strongest growth in current value across financial cards. While consumers tend to use credit cards for higher purchases over ¥3,000, for smaller payments they are increasingly shifting to pre-paid cards. General-purpose reloadable cards, widely called e-money cards, are thus seeing a strong performance. Pre-paid e-money cards such as Waon, nanaco...
Euromonitor International's Pre-Paid Transactions in Japan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Pre-Paid Transactions market;
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Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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