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Oral Hygiene in Venezuela

Euromonitor International
August 1, 2009
35 Pages - SKU: EP2465094

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Venezuela

Euromonitor International's Oral Hygiene in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage: toothpaste, manual toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners, dental floss, power toothbrushes. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the cosmetics & toiletries industry
Pinpoint growth sectors and trends and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Oral Hygiene in Venezuela
Euromonitor International
August 2009
List of Contents and Tables
Executive Summary: Positive Value Growth Achieved in 2008, But Lags Behind Previous Years' Performance
Anti-ageing Concerns Fuel Innovation and Consumer Interest
Competition Remains Strong With Avon Leading
Both Store-based and Non-store Channels Benefit From Increased Sales
Positive But Moderate Forecast in Context of Low Oil Prices
Key Trends and Developments
High Inflation in 2008 Results in Moderate Industry Growth
Cosmetics and Toiletries Players Use Local Celebrities To Promote Brands
Anti-ageing Trend Strengthened Through New Offerings and Products
Manufacturers Apply "below-the-line" Marketing Strategies To Catch Consumer Attention
Non-store Retailing Plays Major Role Thanks To Direct Selling
Market Data: Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008; Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008; Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008; Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008; Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008; Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008; Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008; Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008; Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008; Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008; Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013; Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013; Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013; Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Appendix
Gift Sets
Definitions: Summary 1 Research Sources
Aroma Cosmetics Ca
Strategic Direction
Key Facts: Summary 2 Aroma Cosmetics CA: Key Facts
Company Background
Production
Competitive Positioning: Summary 3 Aroma Cosmetics CA: Competitive Position 2008
Corporación Belcorp De Venezuela Ca
Strategic Direction
Key Facts: Summary 4 Corporación Belcorp de Venezuela CA: Key Facts
Company Background
Production
Competitive Positioning: Summary 5 Corporación Belcorp de Venezuela CA: Competitive Position 2008
Cosméticos Melenita Ca
Strategic Direction
Key Facts: Summary 6 Cosméticos Melenita CA: Key Facts
Company Background
Production
Competitive Positioning: Summary 7 Cosméticos Melenita CA: Competitive Position 2008
Cosméticos Rolda Ca
Strategic Direction
Key Facts: Summary 8 Cosméticos Rolda CA: Key Facts
Company Background
Production
Competitive Positioning: Summary 9 Cosméticos Rolda CA: Competitive Position 2008
Drocosca SA
Strategic Direction
Key Facts: Summary 10 Drocosca SA: Key Facts
Company Background
Production
Competitive Positioning: Summary 11 Drocosca SA: Competitive Position 2008
Laboratorios Fisa Ca
Strategic Direction
Key Facts: Summary 12 Laboratorios Fisa CA: Key Facts
Company Background
Production
Competitive Positioning: Summary 13 Laboratorios Fisa CA: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data: Table 15 Sales of Oral Hygiene by Subsector: Value 2003-2008; Table 16 Sales of Oral Hygiene by Subsector: % Value Growth 2003-2008; Table 17 Sales of Manual and Power Toothbrushes by Type: Value 2003-2008; Table 18 Sales of Manual and Power Toothbrushes by Type: % Value Growth 2003-2008; Table 19 Sales of Toothpaste by Type: % Value Breakdown 2005-2008; Table 20 Oral Hygiene Company Shares by Retail Value 2004-2008; Table 21 Oral Hygiene Brand Shares by Retail Value 2005-2008; Table 22 Toothpaste Brand Shares by Retail Value 2005-2008; Table 23 Mouthwash/Dental Rinses Brand Shares by Retail Value 2005-2008; Table 24 Forecast Sales of Oral Hygiene by Subsector: Value 2008-2013; Table 25 Forecast Sales of Oral Hygiene by Subsector: % Value Growth 2008-2013; Table 26 Forecast Sales of Manual and Power Toothbrushes by Type: Value 2008-2013; Table 27 Forecast Sales of Manual and Power Toothbrushes by Type: % Value Growth 2008-2013

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