The local marketplace has become saturated with product formats and added benefits in oral care. This is exploited by the leading brands, which are constantly making sure they can adorn the “new” label on their packaging through line extensions, innovation (such as Colgate’s latest bac-defense), as well as relying on minor changes, such as more convenient packaging designs. Besides constantly adding multiple benefits and carrying out image changes (such as Oral B’s latest image renewal), oral...
Euromonitor International's Oral Care in Costa Rica report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Oral Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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