Nappies/Diapers/Pants in Norway

Bleieavtalen (nappy deal) has strongly influenced the sales of nappies/diapers/pants throughout the review period and continued to do so during 2010. The nappy deal, offered by all retail chains, enabled consumers to receive free packs of nappies/diapers after purchasing a set number. For example, Kiwi stores offered a fourth pack of Pampers for free after three packs had been purchased, with consumers using a stamped loyalty card as proof of purchase. Unlike most price promotions in grocery...

Euromonitor International's Nappies/Diapers/Pants in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Household Care Wipes and Floor Cleaning Systems, Intimate Wipes, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Intimate Wipes, Standard Toilet Paper, Tablecloths.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Nappies/Diapers/Pants market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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