Microwaves saw 8% volume growth and 10% value growth in 2015. This category continued to experience healthy growth in 2015 because many Moroccans are leading increasingly busy lifestyles. Many people in large cities consider microwaves to be a necessity, as this product type enables them to warm their food quickly and easily. Moreover, the availability of high-quality products also helped sustain growth in this category in 2015.
Euromonitor International's Microwaves in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Microwaves market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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