Microwaves in Hungary

Euromonitor International
June 11, 2013
45 Pages - SKU: EP5063419
Countries covered: Hungary

Microwaves in Hungary

Sales of microwaves are mature in Hungary, considering the penetration rate is 83%. The majority of purchases are to replace old ones. During the first two years of the economic crisis, volume sales of microwaves dropped significantly, which clearly indicates that people were postponing replacing their old ones. On the contrary, over the past two years this decline slowed down, which indicates that people increasingly replace their microwaves again.

Euromonitor International's Microwaves in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Built-in Microwaves, Freestanding Microwaves.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Microwaves market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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