McDonald's Hungary Kft in Consumer Foodservice (Hungary)
McDonald’s Hungary Kft, the leading chained consumer foodservice operator brand, is to reinvigorate the operation with several new innovations, like extending the McCafé concept to outlets without a separate McCafé unit, self-service kiosks and launching new menu items with a more premium image. The current focus is on improving the profitability of existing outlets and following changing customer traffic trends in terms of outlet locations.
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Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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