How Luxury Is Vulnerable To A Cold Climate. Though the credit squeeze is putting the brakes on mainstream consumer goods markets, there is still room at the top end for big spending. This briefing considers the impact of the trends in the luxury goods markets and considers trends like fractional ownership, rental, planned scarcity and curated consumption as well as inhibitors like wealth fatigue and, obviously, the Crunch. Accessing Euromonitor’s latest forecasts on overall spending patterns by income levels and data on premium and luxury markets, this report will be required reading.
Euromonitor International strategy briefings alert you to global trends predicted to influence consumer markets. They offer insight to changing market conditions and the opportunities and challenges you need to address to maintain a competitive advantage.
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- Executive Summary
- Key Trends and Drivers
- Market Drivers
- Consumer Drivers
- Major Markets
- Trends and Counter-trends
- Outlook in A Cold Climate
- Summary 1 Opportunities and Challenges for Luxury Marketers
- The Role of Luxury
- Chart 1 Long Term GDP Growth 2000-2013
- Market Drivers
- Overview
- Category Stories
- Chart 2 Divisions of Luxury
- Life's Little Luxuries
- Chart 3 World: Premium Sales Value as a % of Total Category Sales by Sector 2007
- Chart 4 Major Markets: Sales of Premium Lipstick and Lip Gloss 2007
- Chart 5 Major Markets: Value Sales of Premium and Mass Anti-agers 2007
- Chart 6 World Share of Spending on Boxed Chocolate Assortments by Region 2007
- Chart 7 Major Markets: Pets per Household 2007
- Chart 8 World: Value Sales of Dog and Cat Food by Price Platform 2003-2008
- Traditional Luxuries
- Chart 9 Major Markets: Volume Growth in Premium Fragrances 2003/2007
- Chart 10 Major Markets: Growth in Spending on Jewellery 2000/2005
- Chart 11 Regional Wine, Champagne and Other Sparkling Wine: % Growth in Total Volume Sales 2003/2007
- Modern Luxury Living
- "True" Luxury Living
- Chart 12 Forbes' Cost of Living Extremely Well Index 1976-2008
- Table 1 US: Cost of Living Extremely Well 2006/2007
- Consumer Drivers
- The Psychology of Luxury
- Chart 13 Maslow's Hierarchy of Needs
- Inner- and Outer-directedness
- Who Drives Luxury?
- Summary 2 Newsweek's World Superclass 2008
- Luxury Trends - Focus Markets
- Brazil
- Chart 14 Brazil: Household Expenditure by Decile 2006
- Chart 15 Brazil: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 2 Brazil: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- China
- Chart 16 China: Household Expenditure by Decile 2006
- Chart 17 China: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 3 China: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- France
- Chart 18 France: Household Expenditure by Decile 2006
- Chart 19 France: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 4 France: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- India
- Chart 20 India: Household Expenditure by Decile 2006
- Chart 21 India: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 5 India: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- Japan
- Chart 22 Japan: Household Expenditure by Decile 2006
- Chart 23 Japan: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 6 Japan: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- Russia
- Chart 24 Russia: Household Expenditure by Decile 2006
- Chart 25 Russia: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 7 Russia: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- UAE
- Chart 26 UAE: Household Expenditure by Decile 2006
- Chart 27 UAE: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 8 UAE: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- UK
- Chart 28 UK: Household Expenditure by Decile 2006
- Chart 29 UK: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 9 UK: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- US
- Chart 30 US: Household Expenditure by Decile 2006
- Chart 31 US: Annual Household Disposable Income Profile 2001, 2004-2007
- Table 10 US: Ownership of "Luxury" Durables by Income Decile/Quintile (% of Households) 2006
- Future Trends
- Market Forecasts
- Table 11 Major Markets: Forecast GDP Growth 2008/2009/2013
- Table 12 Consumer Confidence: Planning Major Purchases Over the Next 12 Months, Major European Markets 2006-2008
- Table 13 World Consumer Expenditure Forecast Value by Region at Constant 2008 Prices 2008-2012
- Chart 32 Housing by Tenure 2007
- Table 14 Savings Ratio (2007 Actual, 2008-2012 Estimates)
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