Irons In Japan

Euromonitor International
February 2, 2012
45 Pages - SKU: EP6799767
License type:
Countries covered: Japan

Sales of irons decreased by 4% in volume terms and 3% in current value terms in 2011. As more women stay longer in the workforce and dual-income families increase in number, no-iron shirts are popular among consumers to support busy lifestyles. In 2010 premium irons were launched by Panasonic Corp and Toshiba Corp, and their innovative irons helped push up sales value by 9%. However, this did not continue in 2011. Although the stronger presence of premium irons continued to be observed, sales...

Euromonitor International's Irons in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Air Purifiers, Blenders, Body Shavers, Breadmakers, Citrus Pressers, Coffee Machines, Coffee Mills, Convector Heaters, Cooling, Deep Fat Fryers, Dehumidifiers, Electric Blankets, Electric Fires, Electric Grills, Electric Steamers, Fan Heaters, Food and Meat Slicers, Food Processors, Freestanding Hobs, Grinders and Choppers, Hair Care Appliances, Humidifiers, Juice Extractors, Kettles, Mini Ovens, Mixers, Oil-filled Radiators, Oral Care Appliances, Other Air Treatment Products, Other Food Preparation Appliances, Other Heating Appliances, Other Personal Care Appliances, Other Small Cooking Appliances, Other Small Kitchen Appliances (Non-Cooking), Panel Heaters, Rice Cookers, Robotic Vacuum Cleaners, Rotisseries and Roasters, Sandwich Makers, Slow Cookers, Smoothie Makers, Standard Vacuum Cleaners, Toasters, Waffle Makers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Irons market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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