Internet Retailing in Japan

Euromonitor International
March 26, 2014
47 Pages - SKU: EP5224516
Countries covered: Japan

Internet Retailing in Japan

Internet retailing increased in current value by 10% during 2013. As Japan’s high internet penetration rate has increased steadily, the channel has experienced continuous double-digit growth over the past 10 years. In 2013, internet retailing saw a dramatic shift away from e-commerce using computers to m-commerce through smartphones. According to the Ministry of Internal Affairs and Communications, the penetration rate of smartphones in Japan increased from 29% to almost 50% in 2012, a...

Euromonitor International's Internet Retailing in Japan report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear Internet Retailing, Beauty and Personal Care Internet Retailing, Consumer Appliances Internet Retailing, Consumer Electronics and Video Games Hardware Internet Retailing, Consumer Healthcare Internet Retailing, Food and Drink Internet Retailing, Home Care Internet Retailing, Home Improvement and Gardening Internet Retailing, Housewares and Home Furnishings Internet Retailing, Media Products Internet Retailing, Other Internet Retailing, Traditional Toys and Games Internet Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Internet Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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