Ice Cream in Hungary

Euromonitor International
December 18, 2013
64 Pages - SKU: EP5212360
Countries covered: Hungary

Ice Cream in Hungary

Despite the repeated steep unit price increases, due to rising taxes, manufacturing and transport costs, ice cream will post outstanding sales growth for the second year in a row. Hungarians like to consume ice cream during the summer, and those who cannot afford the higher price of impulse ice cream opt for bulk versions that are more affordable. The availability and product range of private label ice cream is also expanding, which contributes to the sales performance of ice cream. Multipacks...

Euromonitor International's Ice Cream in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Ice Cream market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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