After the recovery hot drinks sales in 2014 the positive trend continued in 2015. As the economy strengthened, consumer confidence started to soar again in Hungary, which supported sales of indulgence products including coffee and tea. Rising coffee sales contributed most to the generally improved performance of hot drinks. Growth continued to be driven by improving economic conditions and lifestyle trends that favour coffee consumption. Manufacturers support this trend by releasing new...
Euromonitor International's Hot Drinks in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Hot Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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