H&M Hennes & Mauritz AB in Retailing (World)
Swedish apparel and footwear specialist retailer H&M enjoyed strong growth in 2014. Its affordable fast fashion H&M outlets have proved extremely popular, and allowed the company to roll out new stores globally. Dynamic markets in Asia Pacific are a priority. Its eponymous H&M brand is its prime player, but it aims to accelerate openings for its upmarket COS and & Other Stories brands in 2015. Physical stores remain the priority, but the company is gradually strengthening its online offer.
Euromonitor International’s H&M Hennes & Mauritz AB in Retailing (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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