Franchising within chemists/pharmacies continued to gain ground in 2016. Such operators, especially Benu, put more emphasis on contemporary store design, unified brand communication and a strong private label range of OTC medicine to attract more customers, or on cross-selling other remedies along with sales of Rx medicines.
Euromonitor International's Health and Beauty Specialist Retailers in Hungary report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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