Hanssem Co Ltd in Consumer Appliances (South Korea)
As Hanssem Co Ltd makes the change to solidify its position as a total interior company, its strategic alliance with major electronics players such as Samsung Electronics Co Ltd and LG Electronics Inc will become more important. Due to the recent boom in residential construction in South Korea, Samsung and LG aggressively partnered with Hanssem to target the built-in kitchen market that offers high growth potential. Hanssem operates specialised system kitchen showrooms in its major stores that...
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Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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