Home > Back to Publisher > Report Information

Functional Drinks in Romania

Euromonitor International
April 1, 2009
46 Pages - SKU: EP2386628

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Romania

Euromonitor International's Functional Drinks in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: sports drinks, energy drinks, elixirs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

Get a detailed picture of the functional drinks industry
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International

April 2009

Executive Summary

Excellent Dynamics Driven by Higher Available Incomes

Improved Offers Aim To Meet Lifestyle Changes

Coca-Cola Hbc Romania Retained Leadership

Distribution Marked by the Strong Expansion of Multinational Retailers

Improved Purchasing Power Contributes To Intensified Competition

Key Trends and Developments

Improving Purchasing Power Backs Excellent Performance

Soft Drinks Performance Is Sustained by Expansion of Large Retailers

Increasing Demand for Healthy Soft Drinks

Dynamics Under the Impact of Romania's EU Membership

Competition Stands Behind Soft Drinks Performance

Rural Areas Hold Strong Growth Potential

Market Data

Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008

Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008

Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008

Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008

Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008

Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008

Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008

Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008

Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008

Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008

Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008

Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008

Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008

Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008

Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008

Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008

Table 17 Company Shares of Off-trade Soft Drinks by Value 2004-2008

Table 18 Brand Shares of Off-trade Soft Drinks by Value 2005-2008

Table 19 Penetration of Private Label (as sold) by Sector by Volume 2007-2008

Table 20 Penetration of Private Label by Sector by Value 2007-2008

Table 21 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008

Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013

Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013

Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013

Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013

Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013

Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013

Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013

Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013

Appendix

Table 30 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008

Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008

Table 32 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008

Table 33 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008

Table 34 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008

Table 35 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008

Table 36 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008

Table 37 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008

Table 38 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013

Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013

Fountain Sales - Romania

Trends

Definitions

Sources

Summary 1 Research Sources

Biborteni SA

Strategic Direction

Key Facts

Summary 2 Biborteni SA: Key Facts

Summary 3 Biborteni SA: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 4 Biborteni SA: Competitive Position 2008

European Drinks SA

Strategic Direction

Key Facts

Summary 5 European Drinks SA: Key Facts

Summary 6 European Drinks SA: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 7 European Drinks SA: Competitive Position 2008

La Fantana SRL

Strategic Direction

Key Facts

Summary 8 La Fantana SRL: Key Facts

Summary 9 La Fantana SRL: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 10 La Fantana SRL: Competitive Position 2008

Romaqua Group SA

Strategic Direction

Key Facts

Summary 11 Romaqua Group SA: Key Facts

Summary 12 Romaqua Group SA: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 13 Romaqua Group SA: Competitive Position 2008

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 40 Off-trade Sales of Functional Drinks by Subsector: Volume 2003-2008

Table 41 Off-trade Sales of Functional Drinks by Subsector: Value 2003-2008

Table 42 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2003-2008

Table 43 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2003-2008

Table 44 Company Shares of Functional Drinks by Off-trade Volume 2004-2008

Table 45 Brand Shares of Functional Drinks by Off-trade Volume 2005-2008

Table 46 Company Shares of Functional Drinks by Off-trade Value 2004-2008

Table 47 Brand Shares of Functional Drinks by Off-trade Value 2005-2008

Table 48 Forecast Off-trade Sales of Functional Drinks by Subsector: Volume 2008-2013

Table 49 Forecast Off-trade Sales of Functional Drinks by Subsector: Value 2008-2013

Table 50 Forecast Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2008-2013

Table 51 Forecast Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2008-2013

Table 52 Still vs Carbonated Functional Drinks % Off-trade Volume 2005-2008

More Romania Functional Foods & Beverages Reports

Functional Drinks - Romania by Euromonitor International
The excellent performance of functional drinks in 2009 was the result of the changing lifestyle in Bucharest and the large cities, which enjoyed higher income ...

Nutritionals in Romania by Euromonitor International
Euromonitor International's Nutritionals in Romania market report offers a comprehensive guide to the size and shape of the health and wellness nutritional market at a ...

See all reports like this >>

More Romania Reports

D&B Country RiskLine Report: Romania by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...

Romania This Week by Intellinews
Weekly report on the most significant economic, business, financial markets and political issues and events propelling the Romanian ...

Romania This Week by Intellinews
Weekly report on the most significant economic, business, financial markets and political issues and events propelling the Romanian ...

Romania This Week by Intellinews
Weekly report on the most significant economic, business, financial markets and political issues and events propelling the Romanian ...

Romania This Week by Intellinews
Weekly report on the most significant economic, business, financial markets and political issues and events propelling the Romanian ...

See all reports like this >>

Functional Drinks in Romania

Share this report

Other tasks

Research Assistance

Related Markets

Functional Foods & Beverages Reports

Free Alert Me service