Home > Back to Publisher > Report Information

Functional Drinks in Germany

Euromonitor International
May 9, 2009
55 Pages - SKU: EP2389722

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Germany

Euromonitor International's Functional Drinks in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: sports drinks, energy drinks, elixirs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

Get a detailed picture of the functional drinks industry
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International

May 2009

Executive Summary

Higher Soft Drinks Prices Fuel Value Growth

Pet Plastic Bottles Continue To Increase in Popularity

Soft Drinks Sales Dominated by Private Label and Multinational Producers

Discounters Continue To Increase Distribution Share

Further Value and Volume Growth Expected Over the Forecast Period

Key Trends and Developments

Positive Economic Growth Despite Global Financial Crisis

Premium and Economy Products Benefit at the Expense of Standard Brands

Rising Pet Bottle Sales

Health and Wellness Trend Has Considerable Impact on Soft Drinks Sales

German Consumers Show Increasing Interest in New Flavours and Exotic Tastes

Market Data

Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008

Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008

Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008

Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008

Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008

Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008

Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008

Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008

Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008

Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008

Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008

Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008

Table 13 Company Shares of Soft Drinks (RTD) by Total Volume 2004-2008

Table 14 Brand Shares of Soft Drinks (RTD) by Total Volume 2005-2008

Table 15 Company Shares of On-trade Soft Drinks (RTD) by Volume 2004-2008

Table 16 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2005-2008

Table 17 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008

Table 18 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008

Table 19 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008

Table 20 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008

Table 21 Company Shares of Off-trade Soft Drinks by Value 2004-2008

Table 22 Brand Shares of Off-trade Soft Drinks by Value 2005-2008

Table 23 Penetration of Private Label (as sold) by Sector by Volume 2003-2008

Table 24 Penetration of Private Label by Sector by Value 2003-2008

Table 25 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008

Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013

Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013

Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013

Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013

Table 30 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013

Table 31 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013

Table 32 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013

Table 33 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013

Appendix

Fountain Sales in Germany

Data

Table 34 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008

Table 35 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008

Table 36 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008

Table 37 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008

Table 38 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008

Table 39 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008

Table 40 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008

Table 41 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008

Table 42 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013

Table 43 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013

Definitions

Summary 1 Research Sources

Coca-Cola GmbH

Strategic Direction

Key Facts

Summary 2 Coca-Cola GmbH: Key Facts

Summary 3 Coca-Cola GmbH: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 4 Coca-Cola GmbH: Competitive Position 2008

Deutsche Sinalco GmbH Markengetränke & Co Kg

Strategic Direction

Key Facts

Summary 5 Deutsche Sinalco GmbH Markengetränke & Co KG: Key Facts

Company Background

Production

Competitive Positioning

Summary 6 Deutsche Sinalco GmbH Markengetränke & Co KG: Competitive Position 2008

Eckes-granini Deutschland GmbH

Strategic Direction

Key Facts

Summary 7 Eckes-Granini Deutschland GmbH: Key Facts

Summary 8 Eckes-Granini Deutschland GmbH: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 9 Eckes-Granini Deutschland GmbH: Competitive Position 2008

Fsp Frischsaft Produktions GmbH

Strategic Direction

Key Facts

Summary 10 FSP Frischsaft FRISCHE Produktions GmbH: Key Facts

Summary 11 FSP Frischsaft FRISCHE Produktions GmbH: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 12 FSP Frischsaft FRISCHE Produktions GmbH: Competitive Position 2008

Gerolsteiner Brunnen GmbH & Co

Strategic Direction

Key Facts

Summary 13 Gerolsteiner Brunnen GmbH & Co KG: Key Facts

Summary 14 Gerolsteiner Brunnen GmbH & Co KG: Operational Indicators

Company Background

Production

Summary 15 Gerolsteiner Brunnen GmbH & Co KG: Production Statistics 2007

Summary 16 Gerolsteiner Brunnen GmbH & Co KG: Competitive Position 2008

Mineralbrunnen Überkingen-teinach AG

Strategic Direction

Key Facts

Summary 17 Mineralbrunnen Überkingen-Teinach AG: Key Facts

Summary 18 Mineralbrunnen Überkingen-Teinach AG: Operational Indicators

Company Background

Production

Summary 19 Mineralbrunnen Überkingen-Teinach AG: Production Statistics 2007

Competitive Positioning

Summary 20 Mineralbrunnen Überkingen-Teinach AG: Competitive Position 2008

Nestlé Waters Deutschland AG

Strategic Direction

Key Facts

Summary 21 Nestlé Waters Deutschland AG: Key Facts

Company Background

Production

Summary 22 Nestlé Waters Deutschland AG: Production Statistics 2007

Competitive Positioning

Summary 23 Nestlé Waters Deutschland AG: Competitive Position 2008

PepsiCo Deutschland GmbH

Strategic Direction

Key Facts

Summary 24 PepsiCo Deutschland GmbH: Key Facts

Company Background

Production

Competitive Positioning

Summary 25 PepsiCo Deutschland GmbH: Competitive Position 2008

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 44 Still vs. Carbonated Functional Drinks % Off-trade Volume 2005-2008

Table 45 Off-trade Sales of Concentrates (as sold) by Subsector: Volume 2003-2008

Table 46 Off-trade Sales of Concentrates (as sold) by Subsector: % Volume Growth 2003-2008

Table 47 Off-trade Sales of Concentrates by Subsector: Value 2003-2008

Table 48 Off-trade Sales of Concentrates by Subsector: % Value Growth 2003-2008

Table 49 Leading Flavours for Liquid Concentrates: % Volume Breakdown 2003-2008

Table 50 Leading Flavours for Powder Concentrates: % Volume Breakdown 2003-2008

Table 51 Company Shares of Concentrates by Off-trade Value 2004-2008

Table 52 Brand Shares of Concentrates by Off-trade Value 2005-2008

Table 53 Forecast Off-trade Sales of Concentrates (as sold) by Subsector: Volume 2008-2013

Table 54 Forecast Off-trade Sales of Concentrates (as sold) by Subsector: % Volume Growth 2008-2013

Table 55 Forecast Off-trade Sales of Concentrates by Subsector: Value 2008-2013

Table 56 Forecast Off-trade Sales of Concentrates by Subsector: % Value Growth 2008-2013

More Germany Functional Foods & Beverages Reports

Health and Wellness in Germany by Euromonitor International
Health and wellness-related food and beverage products, which had been able to increase sales even during the global economic and financial crisis and the subsequent ...

Functional Drinks in Germany by MarketLine
Introduction Functional Drinks in Germany industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2006-10, and forecast to ...

Health and Wellness - Germany by Euromonitor International
Sales of health and wellness food and beverages continued to grow in 2009, but were affected by increasing maturity and, in particular, the global economic ...

Functional Drinks - Germany by Euromonitor International
Energy drinks received a lot of bad press in 2009; in particular, Red Bull Deutschland GmbH was prohibited from selling its newly introduced Red Bull ...

Health and Wellness Food and Beverages in Germany by Euromonitor International
Euromonitor International's Health & Wellness Food and Beverages in Germany report tracks the developments of health-associated product types and the healthy-option positioning of competing brands ...

See all reports like this >>

More Germany Reports

D&B Country RiskLine Report: Germany by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...

D&B Country Report: Germany by Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...

Germany: Country Profile by MarketLine
INTRODUCTION This report provides a detailed analysis on Germany, providing an overview of its political, economic and business environment, represented both textually and in graph and ...

2007 Germany Industry & Market Outlook report by Barnes Reports
The 2007 Germany Industry & Market Outlook report is the leading annual publication that describes over 100 major industries in Germany and 500+ minor industries ...

The Economic Competitiveness of Germany: Financials Returns, Labor Productivity and International Gaps by Icon Group International, Inc.
Is Germany competitive? With the globalization of markets, the increased mobility of corporate assets, and the need for productive human resources, this question has ...

See all reports like this >>

Functional Drinks in Germany

Share this report

Other tasks

Research Assistance

Related Markets

Functional Foods & Beverages Reports

Free Alert Me service