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Functional Drinks in Finland

Euromonitor International
May 9, 2009
46 Pages - SKU: EP2389720

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Finland

Euromonitor International's Functional Drinks in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: sports drinks, energy drinks, elixirs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

Get a detailed picture of the functional drinks industry
Pinpoint growth sectors and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International

May 2009

Executive Summary

Volume Growth Slows Down in 2008 Following Rising Price Levels

Health and Wellness Continues To Be the Trend of the Day in 2008

Coca-Cola Finland Oy Leads Increasingly Competitive Market

On-trade Channel Experiencing Stronger Growth Than Off-trade in 2008

Accelerating Consumer Prices and Maturity Lead To Slower Volume Forecast

Key Trends and Developments

Global Financial Crisis Disturbs Finland's Strong Economic Growth

Focusing on Added Value - the Only Way Forward

Private Label Products Follow Branded and Go Premium

Health - Still Key Trend on Finnish Soft Drinks Market

Table 1 Number of overweight boys (%)

Table 2 Number of overweight girls (%)

Low Consumption Level Enables Growth

Market Data

Table 3 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008

Table 4 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008

Table 5 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008

Table 6 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008

Table 7 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008

Table 8 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008

Table 9 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008

Table 10 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008

Table 11 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008

Table 12 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008

Table 13 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008

Table 14 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008

Table 15 On-trade Sales of Soft Drinks (as sold) by Region: Volume 2003-2008

Table 16 On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2003-2008

Table 17 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008

Table 18 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008

Table 19 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008

Table 20 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008

Table 21 Company Shares of Off-trade Soft Drinks by Value 2004-2008

Table 22 Brand Shares of Off-trade Soft Drinks by Value 2005-2008

Table 23 Penetration of Private Label (as sold) by Sector by Volume 2003-2008

Table 24 Penetration of Private Label by Sector by Value 2003-2008

Table 25 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008

Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013

Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013

Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013

Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013

Table 30 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013

Table 31 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013

Table 32 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013

Table 33 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013

Appendix

Fountain Sales in Finland

Secotr Data

Table 34 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008

Table 35 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008

Table 36 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008

Table 37 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008

Table 38 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008

Table 39 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008

Table 40 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008

Table 41 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008

Table 42 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013

Table 43 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013

Definitions

Summary 1 Research Sources

Finn Spring Oy

Strategic Direction

Key Facts

Summary 2 Finn Spring Oy: Key Facts

Summary 3 Finn Spring Oy: Operational Indicators

Company Background

Production

Summary 4 Finn Spring Oy: Production Statistics 2007

Competitive Positioning

Summary 5 Finn Spring Oy: Competitive Position 2008

Hartwall Oy Ab

Strategic Direction

Key Facts

Summary 6 Hartwall Oy Ab: Key Facts

Summary 7 Hartwall Oy Ab: Operational Indicators

Company Background

Production

Summary 8 Hartwall Oy Ab: Production Statistics 2007

Competitive Positioning

Summary 9 Hartwall Oy Ab: Competitive Position 2008

Marli Oy Ab

Strategic Direction

Key Facts

Summary 10 Marli Oy Ab: Key Facts

Summary 11 Oy Marli Ab: Operational Indicators

Company Background

Production

Summary 12 Marli Oy Ab: Production Statistics 2007

Competitive Positioning

Summary 13 Marli Oy Ab: Competitive Position 2008

Olvi Oyj

Strategic Direction

Key Facts

Summary 14 Olvi Oyj: Key Facts

Summary 15 Olvi Oyj: Operational Indicators

Company Background

Production

Summary 16 Olvi Oyj: Production Statistics 2007

Competitive Positioning

Summary 17 Olvi Oyj: Competitive Position 2008

Sinebrychoff Oy Ab

Strategic Direction

Key Facts

Summary 18 Sinebrychoff Oy Ab: Key Facts

Summary 19 Sinebrychoff Oy Ab: Operational Indicators

Company Background

Production

Summary 20 Sinebrychoff Oy Ab: Production Statistics 2007

Competitive Positioning

Summary 21 Sinebrychoff Oy Ab: Competitive Position 2008

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 44 Still vs Carbonated Functional Drinks % Off-trade Volume 2005-2008

Table 45 Off-trade Sales of Functional Drinks by Subsector: Volume 2003-2008

Table 46 Off-trade Sales of Functional Drinks by Subsector: Value 2003-2008

Table 47 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2003-2008

Table 48 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2003-2008

Table 49 Company Shares of Functional Drinks by Off-trade Volume 2004-2008

Table 50 Brand Shares of Functional Drinks by Off-trade Volume 2005-2008

Table 51 Company Shares of Functional Drinks by Off-trade Value 2004-2008

Table 52 Brand Shares of Functional Drinks by Off-trade Value 2005-2008

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