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Dishwashing Products in Morocco

Euromonitor International
September 1, 2009
38 Pages - SKU: EP2465901

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Morocco

Euromonitor International's Dishwashing Products in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: hand dishwashing products, automatic dishwashing products (liquids, powders, tablets), dishwashing additives.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

Get a detailed picture of the dishwashing products industry;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands ;
Use five-year forecasts to assess how the market is predicted to develop

Dishwashing Products in Morocco

Euromonitor International

September 2009

List of Contents and Tables

Executive Summary
: Growth of Household Care Remains Driven by Laundry Detergents
Increased Sophistication Creates Demand for Premium Products

International Players Continue To Lead the Way

Independent Small Grocers Remains the First Point of Sale

Dynamic Forecast Growth As Purchasing Power Increases

Key Trends and Developments

Modern Lifestyles Open New Growth Opportunities

Global Players Continue To Shape Household Care in Morocco

Modern Retailers on the Increase

Advertising Is Key

Market Indicators
: Table 1 Households 2003-2008
Market Data
: Table 2 Sales of Household Care by Sector: Value 2003-2008; Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008; Table 4 Household Care Company Shares 2004-2008; Table 5 Household Care Brand Shares 2005-2008; Table 6 Penetration of Private Label by Sector 2003-2008; Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008; Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008; Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013; Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
Definitions
: Summary 1 Research Sources
Chimitechnic Maroc

Strategic Direction

Key Facts
: Summary 2 Chimitechnic Maroc: Key Facts
Company Background

Production
: Summary 3 Chimitechnic Maroc: Production Statistics 2009
Competitive Positioning
: Summary 4 Chimitechnic Maroc: Competitive Position 2008
Distra SA

Strategic Direction

Key Facts
: Summary 5 Distra SA: Key Facts
Company Background

Competitive Positioning
: Summary 6 Distra SA: Competitive Position 2008
Lesieur Cristal

Strategic Direction

Key Facts
: Summary 7 Lesieur Cristal: Key Facts; Summary 8 Lesieur Cristal: Operational Indicators
Company Background

Production

Competitive Positioning
: Summary 9 Lesieur Cristal: Competitive Position 2008
Marchime Maroc

Marchime Maroc

Strategic Direction

Key Facts
: Summary 10 Marchime Maroc: Key Facts; Summary 11 Marchime Maroc: Operational Indicators
Company Background

Production
: Summary 12 Marchime Maroc: Production Statistics 2008
Competitive Positioning
: Summary 13 Marchime Maroc: Competitive Position 2008
Headlines

Trends

Competitive Landscape

Prospects

Sector Indicators
: Table 11 Household Penetration of Dishwashers 2003-2008
Sector Data
: Table 12 Sales of Dishwashing Products by Subsector: Value 2003-2008; Table 13 Sales of Dishwashing Products by Subsector: % Value Growth 2003-2008; Table 14 Dishwashing Products Company Shares 2004-2008; Table 15 Dishwashing Products Brand Shares 2005-2008; Table 16 Forecast Sales of Dishwashing Products by Subsector: Value 2008-2013; Table 17 Forecast Sales of Dishwashing Products by Subsector: % Value Growth 2008-2013

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