Consumer Lifestyles - Portugal

The financial crisis of 2008-2009 has hit disposable incomes, and the effects of this have been felt across multiple market sectors. The population of Portugal is ageing rapidly and the birth rate is falling. The demands of the welfare system will place an increasing financial burden on the working population. The trend towards urbanisation will continue, although increasingly people will seek to move to city suburbs and satellite towns rather than city centres.

Euromonitor's Consumer Lifestyles - Portugal report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Why buy this report?

• Get a detailed picture of the consumer lifestyle industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.