The Moroccan consumer foodservice industry saw a slowdown in value growth during 2011due to the sluggish economic performance. Given their weakening purchasing power, consumers continued to limit spending on non-essential items, including eating-out, while foodservice operators were reluctant to make large investments or indulge in aggressive outlet expansion, advertising or marketing activities. The lower inflation rate in 2011 also reduced the need to increase prices of consumer foodservice...
Euromonitor International's Consumer Foodservice in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Foodservice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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