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Consumer Electronics in Hungary

Euromonitor International
June 9, 2009
100 Pages - SKU: EP2389411

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Hungary

Euromonitor International's Consumer Electronics in Hungary report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change. Product coverage: Televisions and projectors, VCRs and DVD players, TV and VCR/DVD combinations, home audio and cinema, computers, cameras, camcorders, portable media players, mobile phones, portable computers, in-care media players, in-car speakers, navigation systems. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?

Get a detailed picture of the consumer electronic industry
Pinpoint growth sectors and trends and identify factors driving change
Understand the competitive environment, the market’s major players and leading brands
Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International

June 2009

Executive Summary

Maturing Market

Growing Demand for Digital Technology

New Products Keep the Market Lively

Multinational Players Dominate the Hungarian Ce Market

Key Trends and Developments

Moderate Income Growth

Consumer Debt on the Rise

Hungarians Going Digital

Highly Seasonal Sales

Intensified Competition Drives Price Cuts

Market Data

Table 1 Sales of Consumer Electronics by Sector: Volume 2003-2008

Table 2 Sales of Consumer Electronics by Sector: % Volume Breakdown 2003-2008

Table 3 Sales of Consumer Electronics by Sector: % Volume Growth 2003-2008

Table 4 Sales of Consumer Electronics by Sector: Value 2003-2008

Table 5 Sales of Consumer Electronics by Sector: % Value Breakdown 2003-2008

Table 6 Sales of Consumer Electronics by Sector: % Value Growth 2003-2008

Table 7 Consumer Electronics Company Shares 2003-2007

Table 8 Consumer Electronics Brand Shares 2004-2007

Table 9 Sales of Consumer Electronics by Distribution Format 2003-2008

Table 10 Forecast Sales of Consumer Electronics by Sector: Volume 2008-2013

Table 11 Forecast Sales of Consumer Electronics by Sector: % Volume Breakdown 2008-2013

Table 12 Forecast Sales of Consumer Electronics by Sector: % Volume Growth 2008-2013

Table 13 Forecast Sales of Consumer Electronics by Sector: Value 2008-2013

Table 14 Forecast Sales of Consumer Electronics by Sector: % Value Breakdown 2008-2013

Table 15 Forecast Sales of Consumer Electronics by Sector: % Value Growth 2008-2013

Definitions

Summary 1 Research Sources

Albacomp Zrt

Strategic Direction

Key Facts

Summary 2 Albacomp Zrt.: Key Facts

Summary 3 Albacomp Zrt.: Operational Indicators

Company Background

Production

Summary 4 Albacomp Zrt.: Production Statistics 2007

Competitive Positioning

Summary 5 Albacomp Zrt.: Competitive Position 2007

Nokia Hungary Kommunikációs Kft

Strategic Direction

Key Facts

Summary 6 Nokia Hungary Kommunikációs Kft: Key Facts

Summary 7 Nokia Hungary Kommunikációs Kft: Operational Indicators

Company Background

Production

Summary 8 Nokia Hungary Kommunikációs Kft: Production Statistics 2007

Competitive Positioning

Summary 9 Nokia Hungary Kommunikációs Kft: Competitive Position 2007

Orion Elektronikai Kft

Strategic Direction

Key Facts

Summary 10 Orion Elektronikai Kft: Key Facts

Summary 11 Orion Elektronikai Kft: Operational Indicators

Company Background

Production

Summary 12 Orion Elektronikai Kft: Production Statistics 2007

Competitive Positioning

Summary 13 Orion Elektronikai Kft: Competitive Position 2007

Samsung Electronics Magyar Rt

Strategic Direction

Key Facts

Summary 14 Samsung Electronics Magyar Rt: Key Facts

Summary 15 Samsung Electronics Magyar Rt: Operational Indicators

Company Background

Production

Summary 16 Samsung Electronics Magyar Rt: Production Statistics 2007

Competitive Positioning

Summary 17 Samsung Electronics Magyar Rt: Competitive Position 2007

Sony Hungária Kft

Strategic Direction

Key Facts

Summary 18 Sony Hungária Kft.: Key Facts

Summary 19 Sony Hungária Kft.: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 20 Sony Hungária Kft.: Competitive Position 2007

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 21 Televisions and Projectors: New Product Launches 2008

Sector Data

Table 16 Sales of Televisions and Projectors by Sector: Volume 2003-2008

Table 17 Sales of Televisions and Projectors by Sector: % Volume Growth 2003-2008

Table 18 Sales of Televisions and Projectors by Sector: Value 2003-2008

Table 19 Sales of Televisions and Projectors by Sector: % Value Growth 2003-2008

Table 20 Sales of Digital Televisions by Type 2003-2008

Table 21 Televisions and Projectors Company Shares 2003-2007

Table 22 Televisions and Projectors Brand Shares 2004-2007

Table 23 Sales of Televisions and Projectors by Distribution Format 2003-2008

Table 24 Forecast Sales of Televisions and Projectors by Sector: Volume 2008-2013

Table 25 Forecast Sales of Televisions and Projectors by Sector: % Volume Growth 2008-2013

Table 26 Forecast Sales of Televisions and Projectors by Sector: Value 2008-2013

Table 27 Forecast Sales of Televisions and Projectors by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 22 VCRs and DVD Players: New Product Launches 2008

Sector Data

Table 28 Sales of VCRS and DVD Players by Sector: Volume 2003-2008

Table 29 Sales of VCRS and DVD Players by Sector: % Volume Growth 2003-2008

Table 30 Sales of VCRS and DVD Players by Sector: Value 2003-2008

Table 31 Sales of VCRS and DVD Players by Sector: % Value Growth 2003-2008

Table 32 VCRS and DVD Players Company Shares 2003-2007

Table 33 VCRS and DVD Players Brand Shares 2004-2007

Table 34 Sales of VCRS and DVD Players by Distribution Format 2003-2008

Table 35 Forecast Sales of VCRS and DVD Players by Sector: Volume 2008-2013

Table 36 Forecast Sales of VCRS and DVD Players by Sector: % Volume Growth 2008-2013

Table 37 Forecast Sales of VCRS and DVD Players by Sector: Value 2008-2013

Table 38 Forecast Sales of VCRS and DVD Players by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 39 Sales of TV and VCR/ DVD Combinations: Volume 2003-2008

Table 40 Sales of TV and VCR/ DVD Combinations: % Volume Growth 2003-2008

Table 41 Sales of TV and VCR/ DVD Combinations: Value 2003-2008

Table 42 Sales of TV and VCR/ DVD Combinations: % Value Growth 2003-2008

Table 43 TV and VCR/ DVD Combinations Company Shares 2003-2007

Table 44 TV and VCR/ DVD Combinations Brand Shares 2004-2007

Table 45 Sales of TV and VCR/ DVD Combinations by Distribution Format 2003-2008

Table 46 Forecast Sales of TV and VCR/ DVD Combinations: Volume 2008-2010

Table 47 Forecast Sales of TV and VCR/ DVD Combinations: % Volume Growth 2008-2010

Table 48 Forecast Sales of TV and VCR/ DVD Combinations: Value 2008-2010

Table 49 Forecast Sales of TV and VCR/ DVD Combinations: % Value Growth 2008-2010

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 23 Home Audio and Cinema Products: New Product Launches 2008

Sector Data

Table 50 Sales of Home Audio and Cinema Products by Sector: Volume 2003-2008

Table 51 Sales of Home Audio and Cinema Products by Sector: % Volume Growth 2003-2008

Table 52 Sales of Home Audio and Cinema Products by Sector: Value 2003-2008

Table 53 Sales of Home Audio and Cinema Products by Sector: % Value Growth 2003-2008

Table 54 Home Audio and Cinema Products Company Shares 2003-2007

Table 55 Home Audio and Cinema Products Brand Shares 2004-2007

Table 56 Sales of Home Audio and Cinema Products by Distribution Format 2003-2008

Table 57 Forecast Sales of Home Audio and Cinema Products by Sector: Volume 2008-2013

Table 58 Forecast Sales of Home Audio and Cinema Products by Sector: % Volume Growth 2008-2013

Table 59 Forecast Sales of Home Audio and Cinema Products by Sector: Value 2008-2013

Table 60 Forecast Sales of Home Audio and Cinema Products by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 24 Cameras: New Product Launches 2008

Sector Data

Table 61 Sales of Cameras by Sector: Volume 2003-2008

Table 62 Sales of Cameras by Sector: % Volume Growth 2003-2008

Table 63 Sales of Cameras by Sector: Value 2003-2008

Table 64 Sales of Cameras by Sector: % Value Growth 2003-2008

Table 65 Cameras Company Shares 2003-2007

Table 66 Cameras Brand Shares 2004-2007

Table 67 Sales of Cameras by Distribution Format 2003-2008

Table 68 Forecast Sales of Cameras by Sector: Volume 2008-2013

Table 69 Forecast Sales of Cameras by Sector: % Volume Growth 2008-2013

Table 70 Forecast Sales of Cameras by Sector: Value 2008-2013

Table 71 Forecast Sales of Cameras by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 25 Camcorders: New Product Launches 2008

Sector Data

Table 72 Sales of Camcorders by Sector: Volume 2003-2008

Table 73 Sales of Camcorders by Sector: % Volume Growth 2003-2008

Table 74 Sales of Camcorders by Sector: Value 2003-2008

Table 75 Sales of Camcorders by Sector: % Value Growth 2003-2008

Table 76 Camcorders Company Shares 2003-2007

Table 77 Camcorders Brand Shares 2004-2007

Table 78 Sales of Camcorders by Distribution Format 2003-2008

Table 79 Forecast Sales of Camcorders by Sector: Volume 2008-2013

Table 80 Forecast Sales of Camcorders by Sector: % Volume Growth 2008-2013

Table 81 Forecast Sales of Camcorders by Sector: Value 2008-2013

Table 82 Forecast Sales of Camcorders by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 26 Portable Media Players: New Product Launches 2008

Sector Data

Table 83 Sales of Portable Media Players by Sector: Volume 2003-2008

Table 84 Sales of Portable Media Players by Sector: % Volume Growth 2003-2008

Table 85 Sales of Portable Media Players by Sector: Value 2003-2008

Table 86 Sales of Portable Media Players by Sector: % Value Growth 2003-2008

Table 87 Sales of Portable MP3 Players by Type 2003-2008

Table 88 Portable Media Players Company Shares 2003-2007

Table 89 Portable Media Players Brand Shares 2004-2007

Table 90 Sales of Portable Media Players by Distribution Format 2003-2008

Table 91 Forecast Sales of Portable Media Players by Sector: Volume 2008-2013

Table 92 Forecast Sales of Portable Media Players by Sector: % Volume Growth 2008-2013

Table 93 Forecast Sales of Portable Media Players by Sector: Value 2008-2013

Table 94 Forecast Sales of Portable Media Players by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 27 Mobile Phones: New Product Launches 2008

Sector Data

Table 95 Sales of Mobile Phones: Volume 2003-2008

Table 96 Sales of Mobile Phones: % Volume Growth 2003-2008

Table 97 Sales of Mobile Phones: Value 2003-2008

Table 98 Sales of Mobile Phones: % Value Growth 2003-2008

Table 99 Sales of Mobile Phones by Type 2003-2008

Table 100 Mobile Phones Company Shares 2003-2007

Table 101 Mobile Phones Brand Shares 2004-2007

Table 102 Sales of Mobile Phones by Distribution Format 2003-2008

Table 103 Forecast Sales of Mobile Phones: Volume 2008-2013

Table 104 Forecast Sales of Mobile Phones: % Volume Growth 2008-2013

Table 105 Forecast Sales of Mobile Phones: Value 2008-2013

Table 106 Forecast Sales of Mobile Phones: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 28 In-car Consumer Electronics: New Product Launches 2008

Sector Data

Table 107 Sales of In-car Consumer Electronics by Sector: Volume 2003-2008

Table 108 Sales of In-car Consumer Electronics by Sector: % Volume Growth 2003-2008

Table 109 Sales of In-car Consumer Electronics by Sector: Value 2003-2008

Table 110 Sales of In-car Consumer Electronics by Sector: % Value Growth 2003-2008

Table 111 In-car Consumer Electronics Company Shares 2003-2007

Table 112 In-car Consumer Electronics Brand Shares 2004-2007

Table 113 Sales of In-car Consumer Electronics by Distribution Format 2003-2008

Table 114 Forecast Sales of In-car Consumer Electronics by Sector: Volume 2008-2013

Table 115 Forecast Sales of In-car Consumer Electronics by Sector: % Volume Growth 2008-2013

Table 116 Forecast Sales of In-car Consumer Electronics by Sector: Value 2008-2013

Table 117 Forecast Sales of In-car Consumer Electronics by Sector: % Value Growth 2008-2013

Headlines

Trends

Competitive Landscape

Prospects

New Product Developments

Summary 29 Computers: New Product Launches 2008

Sector Data

Table 118 Sales of Computers by Sector: Volume 2003-2008

Table 119 Sales of Computers by Sector: % Volume Growth 2003-2008

Table 120 Sales of Computers by Sector: Value 2003-2008

Table 121 Sales of Computers by Sector: % Value Growth 2003-2008

Table 122 Computers Company Shares 2003-2007

Table 123 Computers Brand Shares 2004-2007

Table 124 Sales of Computers by Distribution Format 2003-2008

Table 125 Forecast Sales of Computers by Sector: Volume 2008-2013

Table 126 Forecast Sales of Computers by Sector: % Volume Growth 2008-2013

Table 127 Forecast Sales of Computers by Sector: Value 2008-2013

Table 128 Forecast Sales of Computers by Sector: % Value Growth 2008-2013

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