Cigarettes in Mexico

In 2011, a new excise tax of Mx$7 per package of 20 cigarettes came into effect. This action drove up illicit sales from 6.2 billion sticks in 2010 to 9.1 billion sticks in 2011, an increase of 46%. Trying to keep their price-oriented consumers, manufacturers have focused their main launches on changes in package size. This includes launches of smaller pack sizes with only 14 cigarettes from such brands as Benson & Hedges and Marlboro, as well as extra-large packs sold at lower unit prices...

Euromonitor International's Cigarettes in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: High Tar Cigarettes, Low Tar Cigarettes, Mid Tar Cigarettes, Ultra Low Tar Cigarettes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cigarettes market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.