Calming and Sleeping - Kenya

Calming and sleeping products registered current value growth of 1% in 2009, which was a marginal improvement on 2008, as demand for such products increased among consumers as a result of increasingly hectic lifestyles causing stress and sleeplessness. The category also benefited from continued consumer loyalty in 2009.

Euromonitor International's Calming and Sleeping Products in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage:

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.