Calming and Sleeping in Australia

Euromonitor International
April 30, 2014
25 Pages - SKU: EP5240423
Countries covered: Australia

Calming and Sleeping in Australia

There has been an increase in demand for sleeping and calming products in 2013 with 5% current value growth to reach A$15 million. Growth was largely driven by demographic changes. Insomnia is predominately an issue for consumers aged 50-65 years, especially women reaching menopause. With the number of Australians aged 50-65 years increasing each year, this is fuelling growth for calming and sleeping products.

Euromonitor International's Calming and Sleeping in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Calming and Sleeping market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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