Breakfast Cereals in Algeria

Breakfast cereals posted 16% value growth in 2011 and an 11% volume increase. The category sales continued to be led by children’s breakfast cereals as breakfast cereals were still perceived as essentially a product for children’s breakfasts or afternoon snacks. The rapid development of the category was due to the expansion of domestic production of breakfast cereals, and changes in the breakfast habits of children, influenced by the advertising on French and Middle Eastern television channels.

Euromonitor International's Breakfast Cereals in Algeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Breakfast Cereals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.