More beer was sold in Cameroon in 2015 compared with the previous year, but volume sales growth was slower compared with the review period CAGR, as sales of beer matured. Despite the strong level of awareness, the spending habits of some consumers of beer were negatively impacted. This was due to rising excise duty on alcoholic drinks, which manifested in higher unit prices. As a result, some middle- and lower-income consumers either reduced their consumption or switched to economy brands. Howev...
Euromonitor International's Beer in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Beer market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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