Beauty and Personal Care in South Korea
Beauty and personal care recorded positive value growth in 2013 but the growth rate was lower than the review period CAGR. Rather than premium brands, mass brands showed stronger performance as consumers actively shifted to mass brands which have similar or better quality but cheaper price than premium (particularly global) brands. Beauty specialist retailers’ brands (called Road Shop brands) and premium (mainly domestic) brands continued creating new trends in beauty and personal care, which...
Euromonitor International's Beauty and Personal Care in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beauty and Personal Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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