In 2015 bath and shower in the UK experienced a 2% increase in current value terms, as consumers opted for products which provided a more opulent and luxurious bathing and showering ritual. As the number of baths taken by UK consumers continued to drop in favour of showers, 3% growth in body wash/shower gel was witnessed in 2015. Interestingly, more retro traditional bathing categories also saw growth in 2015, such as bar soap and bath salts/powder. It seems that as consumers opt for showers mor...
Euromonitor International's Bath and Shower in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Bath and Shower market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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