Place-Shifting: Television Unmoored - An IP Media Monitor Quarterly Action Report
Emerging Media Dynamics, Inc.
June 1, 2006 31 Pages - SKU: EMD1302262
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Just as the VCR ushered in an era of time-shifting, a range of new devices and technologies are now ushering in a new era of place-shifting, allowing viewers to watch television content according to their locations. This potentially pivotal development promises to overhaul the very concept of “local” television and give viewers unprecedented freedom to watch their residential video services anywhere in the world. It also raises a lot of unanswered questions about how and whether copyright holders and multichannel video distributors can restrict the geographic mobility of their content and services.
IP Media Monitor is pleased to announce the release of our latest quarterly ActionReport, Place-Shifting: Television Unmoored. This timely report delivers in concise format the latest information on the cutting-edge world of place-shifting. Television Unmoored delivers the low-down on the top players driving this sector, providing information-packed profiles of place-shifting leaders including:
- TV2Me
- SlingMedia
- OrbNetworks
- TivoToGo
- Sony'sLocationFreeTV
- SageTV
- ...many others
Television Unmoored walks through the murky legal questions raised by place-shifting and outlines the fears that advertisers have regarding this new development. The report also presents our exclusive analysis of how quickly device-based place-shifting will catch on in the U.S. Although the growth of place-shifting devices is gated by the fact that not all homes buy multi-channel video services (or have DVRs), and only half of all U.S. homes buy broadband service today, sales of these new consumer electronics devices could grow at a healthy rate over the next five years. According to our analysis:
- Place-shifting devices could climb from an estimated installed base of only 170,000 at year-end 2006 to an installed base of 5.5 million at year-end 2011.
- As a percentage of TV households, place-shifting device penetration could climb from .2% to 4.7% over the same time period.
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- Introduction and Executive Summary
- I. Overview of Place-Shifting Providers
- A. TV2Me
- B. Sling Media
- C. Orb Networks
- D. TiVoToGo
- E. Windows Media Center
- F. Sony’s LocationFree TV
- G. Sage TV
- H. Other Place-Shifting Related Products and Solutions
- 1. Apple’s Video iPods
- 2. Speciality Devices: Archos, Belkin, Sharp
- 3. Cell Phones
- II. Legal Implications
- A. Is Place-Shifting Fair Use?
- B. Does Place-Shifting Violate Local Market-Based Programming Import Restrictions? ...18
- C. Does Place-Shifting Constitute “Retransmission” of TV Signals
- D. Will Place-Shifting Foster Programming Piracy?
- E. Place-Shifting Could Help Copyright Owners
- III. Effect on Advertising
- IV. Potential Growth in Place-Shifting
- A. Development of Cable, Satellite Set-Top Based Native Technologies
- B. Sale of Place-Shifting Devices
- About the Authors
- About Emerging Media Dynamics
- Tables
- Table 1 - Place-Shifting Projections: Penetration of Stand-Alone Units, 2005 - 2011
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