DigitalPrintingReports.com

DigitalPrintingReports is the company of Heidi Tolliver-Nigro, a well-known commercial and digital printing analyst who is widely respected for her thorough, unbiased analysis and no-nonsense approach. The "Marketer's Primer" series of reports is a compilation of conclusions and best practices based on 15 years of data analysis with The Industry Measure (a respected industry research firm), thousands of career interviews, long-term analysis of industry case studies, and insider knowledge drawn from relationships with leading-edge Web-to-print practitioners.

 DigitalPrintingReports.com
 

List of reports from DigitalPrintingReports.com

QR Codes: What You Need to Know
11/15/2012 | published by: DigitalPrintingReports.com
... for everything from marketing collateral to billboards. QR codes use the cellphone as the response mechanism. For this reason, they capture viewers' interest at the very moment it is piqued. You don't lose eyeballs by ...  |  more...
Search inside this report
$159.00
Digital Printing: Transforming Marketing and Print Management
3/28/2012 | published by: DigitalPrintingReports.com
... enables marketers to produce applications and manage their documents in ways not possible or cost-effective with offset. This report examines how digital print technologies are reshaping print marketing by changing cost structures, changing document management ...  |  more...
Search inside this report
$159.00
QR and Other Mobile Barcodes: The Data Speaks
2/22/2012 | published by: DigitalPrintingReports.com
... not organized in a way that you can easily make comparisons, let alone find it in the first place. Really, someone should take all of the available data and put it into a single, comprehensive ...  |  more...
Search inside this report
$129.00
Greening Print Marketing: A Practical Guide
5/1/2011 | published by: DigitalPrintingReports.com
... go about it. This report will look at some of the key issues as they relate to print marketing. One reason many businesses hesitate to "go green," however, is because a dedicated effort toward greater ...  |  more...
Search inside this report
$159.00
Personalized URLs: Beyond the Hype (Overview, Lessons Learned, and Best Practices for PURLs, RURLs, and Other -URLs)
5/1/2011 | published by: DigitalPrintingReports.com
... Tolliver-Nigro’s Marketer’s Primer Series, addresses this question. The answer is one that every marketer and 1: 1 print provider should take to heart. Personalized URL applications have a wide variety of uses, including lead generation, ...  |  more...
Search inside this report
$159.00
1:1 (Personalized) Print: Boosting Profits Through Relevance
5/1/2011 | published by: DigitalPrintingReports.com
... the fundamentals of database-driven marketing on a 1:1, fully personalized basis. It starts with understanding the realities of digital printing technology, which drives 1:1 printing, and examines many of the myths behind the incorporation of ...  |  more...
Search inside this report
$159.00
Digital Printing Bundle - Four Reports
5/1/2008 | published by: DigitalPrintingReports.com
... in how they think about print. This report examines the fundamentals of database-driven marketing on a 1:1, fully personalized basis. It starts with understanding the realities of digital printing technology, which drives 1:1 printing, and ...  |  more...
$419.00
 

Research assistance

We can help you find what you need. Call us or write us:
US: 800.298.5699
Int'l: +1.240.747.3093
Need help in your search?
 

Join Alert Me now!

Receive bi-weekly email alerts on new market research

Sign up today!